Are keywords important for SEO Answering the title question – keywords are still important in SEO, but they are not the most significant factors anymore. They can be helpful in small doses, however, SEO is far more complex than just keywords. In the constantly changing world of SEO, content marketers should also change their way of using keywords. |Is Weebly bad for SEO Weebly's Main SEO IssuesFor URLs, this is more annoying. Weebly adds strings to some pages such as store products and categories.